Test, measure, solve. Synth wave poster for a large trade show

Quantifi Photonics regularly attended large trade shows where hundreds of photonics and electrical technology companies would be squeezed into a large convention hall, each one trying to catch the eye of potential clients and business partners.

I was asked to quickly whip up an idea for a poster that could stand out in such a crowded environment.

Taking the company’s colour palette as inspiration (neon pink and bright, sky blue being among them) I brought together a few images into an inspirational mood board of synth pop and retro cyberpunk style imagery.

The poster was well received and Quantifi Photonics decided to add it to t-shirts too. It was such a success at the show that the booth ran out of shirts in record time with convention attendees and company employees complaining that there weren’t enough to go around.